A GatherContent alternative built for small teams.
GatherContent is now Content Workflow by Bynder, aimed mainly at larger content teams. If you run websites for yourself or for clients, DraftBay gives you the parts you need, in one flow.
Updated October 2026
DraftBay is a website content planning tool for agencies, freelancers and small businesses: sitemap, copy, approval and hand-off in one place, for $19 a month per workspace.
Sitemap, copy, approval and hand-off.
Four steps, one place, one status for every page.
Map the site
Build the sitemap as a mind-map or a table, or import an existing tree. Name what launches now and what comes later.
Get the copy written
Request copy for a page or a whole section. Writers work in Google Docs, SharePoint or Word online; DraftBay keeps the link.
Review and approve
Comment, @mention, send back, approve. Roles per person, email reminders, approval pinned to a version, and a trail of who decided what.
Hand off
Hand approved copy to your designer, who marks each page built. One click also exports a spreadsheet: every page, its address, the approved copy link and redirects.
Made for one website at a time.
The sitemap is the backbone
Every page shows whether it has copy, who has it, and whether it's approved. Gaps show up before launch.
Keep your documents
No new editor to learn. Copy stays in the documents your writers already use, and DraftBay tracks it.
Everyone included
$19 a month per workspace with unlimited people and projects: your team, your writers, your freelancers and your clients.
A Board that nudges
DraftBay's checks and AI find missing pages, pages without copy and copy waiting for approval, and ask your team clarifying questions.
Guided setup
A setup wizard gets the project, roles and first pages in place. One person can hold several roles.
Launch now, add later
Named website versions keep "after launch" pages visible but faded, so the first launch isn't held up.
Honest limits
DraftBay is a young product with a narrow focus. It's worth knowing what it doesn't do:
- No publishing to your CMS yet. Connectors for Webflow, Framer and WordPress are coming soon. Today the hand-off is the designer’s “Your work” list in DraftBay, plus a one-click spreadsheet.
- No account-free client review links yet. Also coming soon. For now, a client who approves copy needs a login; add them to their own project only and that's all they see.
- No built-in writing editor. Copy is written in your own documents. If you want structured templates with rules for every field, Content Workflow by Bynder does that well.
- Not for collecting files from clients. For gathering logos, photos and answers to questionnaires, a tool like Content Snare is more specialised.
Want the wider picture? Read GatherContent alternatives for small agencies (2026) or compare DraftBay and GatherContent side by side.
Short answers.
What is a good GatherContent alternative for a small agency?
If you want the sitemap, copy, approval and hand-off for a website in one place at a small-team price, DraftBay is built for that. If you mainly need to collect files and answers from clients, Content Snare is the more specialised tool.
What happened to GatherContent?
Bynder acquired GatherContent in 2022. The product is now sold as Content Workflow by Bynder and is aimed mainly at larger content teams.
Do my writers have to write inside DraftBay?
No. Copy can live anywhere with a link, such as Google Docs, SharePoint or Word online. DraftBay tracks its status, comments and sign-off.
What does DraftBay not do yet?
Publish connectors for Webflow, Framer and WordPress, and client review links that work without an account, are both coming soon. Today the hand-off is the designer’s “Your work” list in DraftBay, plus a one-click spreadsheet.
How much does DraftBay cost?
$19 a month per workspace, with unlimited people and projects and a 14-day free trial. The first 100 Founding Members pay US$95.88 a year ($7.99 a month), locked in.
Run your next website in one flow.
Free for 14 days. No credit card. Your whole team included.
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